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Sustainability
Helba is born in the heart of the Tuscan Archipelago National Park: a place where the biodiversity of the Mediterranean scrubland is displayed in all its splendor until it plunges into the crystalline waters of the Tyrrhenian Sea. Wanting to narrate and celebrate the identity of this territory requires us to be aware of its fragility in the face of the challenges of climate change and the impact of human activities.
For this reason, we at Helba have decided that every phase of the production cycle of our products must be oriented towards reducing and offsetting our environmental impact.
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Continuous innovation
Together with our partners, we are constantly working to develop and implement innovative solutions that allow us to reduce waste materials, streamline the production cycle, and optimize the packaging of our products. For example, we were among the first to introduce in Italy the 4.5 L Bag in Box made entirely of recyclable material, which allows for a drastic reduction in the number of bottles used and disposed of.
Short supply chain
All our suppliers are located in Italy, and together with them, we carefully plan the logistics of the products in order to minimize the movement of goods and the resulting CO2 emissions as much as possible.
Packaging
We strive to minimize superfluous elements in the packaging of our products, and everything we use, from the glass of the bottles to the cardboard of the packaging, is entirely recyclable as clearly indicated according to the latest waste disposal regulations.
